In order to get our audience feedback we decided to post our video on the social networking site Facebook. We decided to use this site due to its access to large numbers of people relatively easily and quickly. We also decided to video some of the friends and family who had watched our music video, in order to capture their opinion in a more interesting way.
In general, the response for our video was good, with most enjoying the diverse layers and the widely used effects added during the editing process. Due to Facebook’s large amount of users we were able to gather some useful feedback, which enabled us to look at our video and how it could have been improved. In order to post the video on YouTube, various members of the group had to use their personal profiles.
This restricted the exposure of the video as only friends and family could view it, this may have resulted in some biased or inaccurate feedback. Nevertheless, of the few relevant comments we did receive regarding feedback, all of it was positive.
Due to the limited exposure on Facebook, we decided to upload the video to YouTube, the, the most well known website we could think of for uploading videos. Using this website would have allowed us to tailor how the video was found via ‘tags’ meaning that only those the video is relevant to will find it, such as those searching ‘A2 media’. However, once we uploaded the video we soon realized that our video had been blocked, based on copyright grounds. This meant that nobody could view the video, and that Facebook would be our only source.
As a result of us being unable to upload our video to YouTube, we decided to video our classmates, who have done similar projects, on their opinions about our video. We started by asking people we know would give relevant, useable feedback and then videoing them in an interview like scenario. This enabled us to gain a more in depth analysis on a video, from people who have been in the same situation.
The feedback for from these interviews brought a number of interesting points about then our music video to the surface. For example, a number of the interviewees noted that then performance-based elements of the video were all cut quickly. As a result of this we re-assessed our video and added the band performance part of our video, largely enhancing the quality of our video.
In conclusion the feedback received on the video, both from Facebook and the video interviews was generally good and very useful as the feedback was used to enhance the video, making it a piece that although could still be improved greatly, much better than the original.
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